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Australians spend an average of 1 hour 48 minutes per day on social media. Platforms like Facebook, Instagram & LinkedIn help foster consumer/brand relationships driven by personal interests.
The best marketing is invisible. People don’t hate ads, they hate ads that have irrelevant messaging or lack of community, from faceless brands with weak creativity and shallow stories. We preach social media marketing because a feeling of trust and community is so important.
Facebook Ads specifically, still lead the industry when it comes to social media marketing. It’s powerful AI and the number of users on the platform, partnered with an agency like us who know how to fuel it, make for an impressive return and success that feels oh-so-sweet.
We use specially-designed ads to speak to customers through every stage of their buying journey. Pushing your audience from the top of your marketing funnel to the bottom by tailoring your ads to their interests and concerns.
With bold imagery, hyper-targeted audience research and engaging copy, we speak directly to the individual, and build trust that turns “huh” to “oooh!”.
Facebook has 1.56 billion daily active users, that’s nearly 5X the population of the United States or 20% of the world population – and this number is only growing. We know your audience is here, but how do we market to them?
Avoid the guesswork. At Sydney Digital Marketing, we focus on audience research early on in our partnership, so that we understand the who, the why, the where, and most importantly the how. Facebook, Instagram & LinkedIn Ads are especially powerful platforms to target straight to your audience when their guard is down.
It’s more than just marketing – it’s psychology – and our content specialists know how to speak to your audience’s interests and pain points, and sell directly to them. We ideate and design our own creatives, make them relevant and personal for each of your identified audiences, write the copy, plus the captions, and tie it all together with a strong CTA to make your potential buyers take action.
Sydney Digital Marketing was birthed in 2012, and since then has launched into the digital space thanks to the success of our many happy clients.
In the years since inception, we have grown to a team of 12 tech heads, mastering the arts of search engine marketing (SEM), social media marketing (SMM) and design and development, search engine optimisation (SEO) and email marketing.
Rather than just a marketing agency, we preach our customers² approach, driven by creating meaningful interactions between our customers (our clients) and our customers’ customers (hence the ²).
To us, marketing is just the half of it. We study your overall customer journey and identify areas for improvement so that when we serve you customers on a silver platter, they’ll be primed and happy.
More than just a marketing agency, at Sydney Digital Marketing we are your partner in growth. Working with businesses of all sizes to generate leads and sales, because what we specialise in is understanding your business, and making your marketing budget work for you – turning $1 of marketing spend into $3 revenue.
Tatiana Montealegre | GM Marketing | ADMA
